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Sufficiency in Business: The Transformative Potential of Business for Sustainability
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(ed.)
Abstract Businesses want to be sustainable but how can they promote sufficiency? Sufficiency-oriented business models focus on creating sustainable value, promoting reduced resource consumption and adjusting production volumes to planetary boundaries. The contributors to this volume present real-life example... view more
Businesses want to be sustainable but how can they promote sufficiency? Sufficiency-oriented business models focus on creating sustainable value, promoting reduced resource consumption and adjusting production volumes to planetary boundaries. The contributors to this volume present real-life examples of sufficiency-oriented companies across diverse industries. These experts share their insights on sufficiency strategies in business, barriers and opportunities discovered, and the impact on customer behavioural change. They address the far-reaching changes in business, society, and policy required for this paradigm shift and suggest future research directions.... view less
Keywords
sustainability; economy; economics; economic theory; business concept
Classification
National Economy
Free Keywords
Business; Sufficiency; Business Models; Degrowth
Document language
English
Publication Year
2024
Publisher
transcript Verlag
City
Bielefeld
Page/Pages
347 p.
Series
New Economies, 2
DOI
https://doi.org/10.14361/9783839469101
ISSN
2942-1497
ISBN
978-3-8394-6910-1
Status
Published Version; reviewed