Media activity of TOP Russian universities in the Internet space: global positioning trends

Tomyuk, Olga N.; Novgorodtseva, Anastasia N.; Diachkova, Anna V.

[journal article]

dc.contributor.author	Tomyuk, Olga N.	de
dc.contributor.author	Novgorodtseva, Anastasia N.	de
dc.contributor.author	Diachkova, Anna V.	de
dc.date.accessioned	2024-07-10T14:59:56Z
dc.date.available	2024-07-10T14:59:56Z
dc.date.issued	2021	de
dc.identifier.issn	2070-8378	de
dc.identifier.uri	https://www.ssoar.info/ssoar/handle/document/95044
dc.description.abstract	The goal of the study is to evaluate global trends in the positioning of modern universities, their media activity in the Internet space. For the study, the top ten Russian universities included in the 2021 QS World University Rankings were selected.The main indicators of effective positioning of a modern university and its media activity in the Internet space are the university's presence in global and national rankings, availability of network programs and international accreditation of educational programs, an increase in the number of international students, MOOCs on Coursera and edX platforms, etc. As a result of the study, it was concluded that there is a direct and/or indirect relationship between the media activity of a modern university and the strengthening of the university's position in global and national rankings.	de
dc.language	en	de
dc.subject.ddc	Bildung und Erziehung	de
dc.subject.ddc	Education	en
dc.subject.other	positioning; global positioning trends; media sphere; media activity; media activity rating; mass media; website	de
dc.title	Media activity of TOP Russian universities in the Internet space: global positioning trends	de
dc.description.review	begutachtet	de
dc.description.review	reviewed	en
dc.source.journal	Public Administration
dc.source.volume	23	de
dc.publisher.country	RUS	de
dc.source.issue	6	de
dc.subject.classoz	Bildungswesen tertiärer Bereich	de
dc.subject.classoz	University Education	en
dc.subject.thesoz	Universität	de
dc.subject.thesoz	university	en
dc.subject.thesoz	Repräsentation	de
dc.subject.thesoz	representation	en
dc.subject.thesoz	Digitalisierung	de
dc.subject.thesoz	digitalization	en
dc.subject.thesoz	Internet	de
dc.subject.thesoz	Internet	en
dc.subject.thesoz	Ranking	de
dc.subject.thesoz	ranking	en
dc.subject.thesoz	Hochschulbildung	de
dc.subject.thesoz	university level of education	en
dc.subject.thesoz	Globalisierung	de
dc.subject.thesoz	globalization	en
dc.subject.thesoz	soziales Netzwerk	de
dc.subject.thesoz	social network	en
dc.subject.thesoz	Russland	de
dc.subject.thesoz	Russia	en
dc.identifier.urn	urn:nbn:de:0168-ssoar-95044-2
dc.rights.licence	Creative Commons - Namensnennung, Nicht kommerz., Keine Bearbeitung 4.0	de
dc.rights.licence	Creative Commons - Attribution-Noncommercial-No Derivative Works 4.0	en
internal.status	formal und inhaltlich fertig erschlossen	de
internal.identifier.thesoz	10046729
internal.identifier.thesoz	10056648
internal.identifier.thesoz	10063943
internal.identifier.thesoz	10040528
internal.identifier.thesoz	10042956
internal.identifier.thesoz	10039336
internal.identifier.thesoz	10047868
internal.identifier.thesoz	10053143
internal.identifier.thesoz	10057012
dc.type.stock	article	de
dc.type.document	Zeitschriftenartikel	de
dc.type.document	journal article	en
dc.source.pageinfo	41-49	de
internal.identifier.classoz	10610
internal.identifier.journal	2859
internal.identifier.document	32
internal.identifier.ddc	370
dc.identifier.doi	https://doi.org/10.22394/2070-8378-2021-23-6-41-49	de
dc.description.pubstatus	Veröffentlichungsversion	de
dc.description.pubstatus	Published Version	en
internal.identifier.licence	20
internal.identifier.pubstatus	1
internal.identifier.review	2
dc.subject.classhort	29900	de
internal.pdf.valid	false
internal.pdf.wellformed	true
internal.pdf.encrypted	false

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