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@article{ Bykov2023,
 title = {"I/Magnet" Association: How Do People with Magnet Implants Signify Their New Experience},
 author = {Bykov, Evgenii M.},
 journal = {Sociologija vlasti / Sociology of power},
 number = {2},
 pages = {62-85},
 volume = {35},
 year = {2023},
 issn = {2074-0492},
 doi = {https://doi.org/10.22394/2074-0492-2023-2-62-85},
 urn = {https://nbn-resolving.org/urn:nbn:de:0168-ssoar-92072-3},
 abstract = {Based on self-reports of people with magnet implants, I investigate a pair of correlational questions: "How do technologically modified humans signify their new experience?" and "How do we, non-modified readers, become able to conceive it?". In answering the first question I start with biosemiotics. It considers signs being embedded in the morphology of an organism. On the one side, a magnet becomes a part of a human morphology and bodily schema; on the other - unlike most living organisms, humans can vary signs arbitrarily. I switch the theoretical exposition of the relation between signs, the human body, and technology to Merleau-Ponty's phenomenology of perception, based on whose work Ihde conducted a phenomenological analysis of 4 regimes of technological mediations within the "I - World" correlation. His scheme was extended by Verbeek, who adds "cyborg relation" to the list. In the second part of the paper, I apply a vocabulary of material semiotics to the analysis of the "I/magnet" association. I separate quotes of MI-agents into several stages of existence of the association in question: emergence; interactions with constant magnets; interactions with electromagnetic devices; learning through others; actual non-expected associations; sense-formation; new risks of disruption of associations; normalization. I conclude with an attempt to answer 2nd initial question, about our (readers) conceivability by appealing to Barsalou's "perceptual symbol systems" approach, with the help of which I correlate synesthesia of MI-agents and semiosis - which transforms the field of meaning for a non-modified person.},
 keywords = {Körper; body; Technologie; technology}}