The Effect of E-Wom, Sharia Compliance and Muslim Customer's Perceived Value on Customer Loyalty at Bank NTB Syariah with Emotional Attachment as a Mediating Variable

Yusuf, Fatmila; Sulhaini, Sulhaini; Rinuastuti, Baiq Handayani

[journal article]

dc.contributor.author	Yusuf, Fatmila	de
dc.contributor.author	Sulhaini, Sulhaini	de
dc.contributor.author	Rinuastuti, Baiq Handayani	de
dc.date.accessioned	2024-01-19T16:38:19Z
dc.date.available	2024-01-19T16:38:19Z
dc.date.issued	2023	de
dc.identifier.issn	2413-9009	de
dc.identifier.uri	https://www.ssoar.info/ssoar/handle/document/91464
dc.description.abstract	This study aims to determine the influence of E-WOM, Sharia Compliance, and Muslim Customers' Perceived Value on customer loyalty at Bank NTB Syariah with emotional attachment as a mediation variable. The sample in this study involved 170 respondents using research data collection techniques using questionnaires. Data analysis in this study used a Structural Equation Model (SEM) approach based on Partial Least Square (PLS). The results of statistical testing show that the variables of E-WOM, Sharia Compliance and Muslim Customer's Perceived Value (X) have a significant favourable influence on Loyalty (Y) directly or through mediation from Emotional Attachment (Z).	de
dc.language	en	de
dc.subject.ddc	Wirtschaft	de
dc.subject.ddc	Economics	en
dc.subject.other	E-WOM; Sharia Compliance; Muslim Customer's Perceived Value; Emotional Attachment	de
dc.title	The Effect of E-Wom, Sharia Compliance and Muslim Customer's Perceived Value on Customer Loyalty at Bank NTB Syariah with Emotional Attachment as a Mediating Variable	de
dc.description.review	begutachtet (peer reviewed)	de
dc.description.review	peer reviewed	en
dc.identifier.url	https://pathofscience.org/index.php/ps/article/view/2563/1306	de
dc.source.journal	Path of Science
dc.source.volume	9	de
dc.publisher.country	MISC	de
dc.source.issue	8	de
dc.subject.classoz	Marketing	de
dc.subject.classoz	Marketing	en
dc.subject.thesoz	Muslim	de
dc.subject.thesoz	Muslim	en
dc.subject.thesoz	Kundenbindung	de
dc.subject.thesoz	customer ties	en
dc.subject.thesoz	Loyalität	de
dc.subject.thesoz	loyalty	en
dc.rights.licence	Creative Commons - Namensnennung 4.0	de
dc.rights.licence	Creative Commons - Attribution 4.0	en
internal.status	formal und inhaltlich fertig erschlossen	de
internal.identifier.thesoz	10048095
internal.identifier.thesoz	10065134
internal.identifier.thesoz	10051424
dc.type.stock	article	de
dc.type.document	Zeitschriftenartikel	de
dc.type.document	journal article	en
dc.source.pageinfo	3098-3107	de
internal.identifier.classoz	1090405
internal.identifier.journal	1570
internal.identifier.document	32
internal.identifier.ddc	330
dc.identifier.doi	https://doi.org/10.22178/pos.95-29	de
dc.description.pubstatus	Veröffentlichungsversion	de
dc.description.pubstatus	Published Version	en
internal.identifier.licence	16
internal.identifier.pubstatus	1
internal.identifier.review	1
internal.dda.reference	https://pathofscience.org/index.php/index/oai/@@oai:ojs.pathofscience.org:article/2563
ssoar.urn.registration	false	de

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