Politicisation of the Domestic: Populist Narratives About Covid-19 Among Influencers

Heřmanová, Marie

[journal article]

dc.contributor.author	Heřmanová, Marie	de
dc.date.accessioned	2023-07-26T12:19:18Z
dc.date.available	2023-07-26T12:19:18Z
dc.date.issued	2022	de
dc.identifier.issn	2183-2439	de
dc.identifier.uri	https://www.ssoar.info/ssoar/handle/document/88008
dc.description.abstract	The article analyses the proliferation of narratives about Covid-19 as an orchestrated political event among female lifestyle influencers on Czech Instagram. As the Covid-19 pandemic turned even the most basic everyday activities into politically loaded questions, the boundaries between lifestyle, domestic, and political content posted by influencers became increasingly blurred. The article explores this process of "politicisation of the domestic" with a focus on (a) the gendered character of influencer communities on Instagram, (b) the process of authority building within the newly politicised and gendered spaces, and (c) the post-socialist socio-political context of the Czech Republic that frames current political events by symbolic references to a totalitarian past. Empirically, the article builds on data collected using digital ethnography and ethnographic content analysis of selected Czech female lifestyle influencers’ Instagram profiles.	de
dc.language	en	de
dc.subject.ddc	Politikwissenschaft	de
dc.subject.ddc	Political science	en
dc.subject.ddc	Publizistische Medien, Journalismus,Verlagswesen	de
dc.subject.ddc	News media, journalism, publishing	en
dc.subject.ddc	Sozialwissenschaften, Soziologie	de
dc.subject.ddc	Social sciences, sociology, anthropology	en
dc.subject.other	Covid-19; Instagram; political influencers; social media influencers	de
dc.title	Politicisation of the Domestic: Populist Narratives About Covid-19 Among Influencers	de
dc.description.review	begutachtet (peer reviewed)	de
dc.description.review	peer reviewed	en
dc.identifier.url	https://www.cogitatiopress.com/mediaandcommunication/article/view/5736/2975	de
dc.source.journal	Media and Communication
dc.source.volume	10	de
dc.publisher.country	PRT	de
dc.source.issue	4	de
dc.subject.classoz	politische Willensbildung, politische Soziologie, politische Kultur	de
dc.subject.classoz	Political Process, Elections, Political Sociology, Political Culture	en
dc.subject.classoz	interaktive, elektronische Medien	de
dc.subject.classoz	Interactive, electronic Media	en
dc.subject.classoz	Ethnologie, Kulturanthropologie, Ethnosoziologie	de
dc.subject.classoz	Ethnology, Cultural Anthropology, Ethnosociology	en
dc.subject.classoz	Medieninhalte, Aussagenforschung	de
dc.subject.classoz	Media Contents, Content Analysis	en
dc.subject.thesoz	Tschechische Republik	de
dc.subject.thesoz	Czech Republic	en
dc.subject.thesoz	Soziale Medien	de
dc.subject.thesoz	social media	en
dc.subject.thesoz	Populismus	de
dc.subject.thesoz	populism	en
dc.subject.thesoz	Einfluss	de
dc.subject.thesoz	influence	en
dc.subject.thesoz	Werbeträger	de
dc.subject.thesoz	advertising medium	en
dc.subject.thesoz	Ethnographie	de
dc.subject.thesoz	ethnography	en
dc.subject.thesoz	politischer Einfluss	de
dc.subject.thesoz	political influence	en
dc.subject.thesoz	Epidemie	de
dc.subject.thesoz	epidemic	en
dc.subject.thesoz	geschlechtsspezifische Faktoren	de
dc.subject.thesoz	gender-specific factors	en
dc.rights.licence	Creative Commons - Namensnennung 4.0	de
dc.rights.licence	Creative Commons - Attribution 4.0	en
internal.status	formal und inhaltlich fertig erschlossen	de
internal.identifier.thesoz	10064243
internal.identifier.thesoz	10094228
internal.identifier.thesoz	10055018
internal.identifier.thesoz	10037908
internal.identifier.thesoz	10062165
internal.identifier.thesoz	10042834
internal.identifier.thesoz	10041597
internal.identifier.thesoz	10042424
internal.identifier.thesoz	10045237
dc.type.stock	article	de
dc.type.document	Zeitschriftenartikel	de
dc.type.document	journal article	en
dc.source.pageinfo	180-190	de
internal.identifier.classoz	10504
internal.identifier.classoz	1080404
internal.identifier.classoz	10400
internal.identifier.classoz	1080405
internal.identifier.journal	793
internal.identifier.document	32
internal.identifier.ddc	320
internal.identifier.ddc	070
internal.identifier.ddc	300
dc.source.issuetopic	Online Communities and Populism	de
dc.identifier.doi	https://doi.org/10.17645/mac.v10i4.5736	de
dc.description.pubstatus	Veröffentlichungsversion	de
dc.description.pubstatus	Published Version	en
internal.identifier.licence	16
internal.identifier.pubstatus	1
internal.identifier.review	1
internal.dda.reference	https://www.cogitatiopress.com/mediaandcommunication/oai/@@oai:ojs.cogitatiopress.com:article/5736
ssoar.urn.registration	false	de

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This item appears in the following Collection(s)

Ethnologie
Ethnology, Cultural Anthropology, Ethnosociology
politische Willensbildung, politische Soziologie, politische Kultur
Political Process, Elections, Political Sociology, Political Culture
Interaktive, elektronische Medien
Interactive, electronic Media
Medieninhalte, Aussagenforschung
Media Contents, Content Analysis

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