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https://doi.org/10.22059/jcss.2021.325390.1059
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Intra/Inter communications in Social Network and Intermediary of the Media Influencers
[Zeitschriftenartikel]
Abstract This paper focuses on the role of influencers as an element of modern governance. As the fields of media, entertainment industry, and politics become increasingly interconnected, the phenomenon of influencer potentially affects many aspects of political life, such as campaigning and voting, policyma... mehr
This paper focuses on the role of influencers as an element of modern governance. As the fields of media, entertainment industry, and politics become increasingly interconnected, the phenomenon of influencer potentially affects many aspects of political life, such as campaigning and voting, policymaking, and international affairs. Using the network analysis method and applying a triple typification of influencers consists of media influencers, influencer politicians in power, and influencer opposition politicians out of power, and selecting 245 nodes on Instagram accounts, the article focuses on how do influencers interact within communication networks? Based on the triple typification, the article tries to find the pattern of networked political communications between influencers in the social network. The results prove that all three types of influencers are more interested in intra-group communication. However, both influencer politicians in power and influencer opposition politicians out of power have relatively similar tendencies to associate with media influencers.... weniger
Thesaurusschlagwörter
soziales Netzwerk; politische Willensbildung; Wahlkampf; Medien; Politiker; Internet; politische Kommunikation; Netzwerkanalyse
Klassifikation
politische Willensbildung, politische Soziologie, politische Kultur
interaktive, elektronische Medien
Freie Schlagwörter
influencer
Sprache Dokument
Englisch
Publikationsjahr
2021
Seitenangabe
S. 1-24
Zeitschriftentitel
Journal of Cyberspace Studies, 5 (2021) 1
ISSN
2538-6255
Status
Veröffentlichungsversion; begutachtet (peer reviewed)