Volltext herunterladen
(294.4 KB)
Zitationshinweis
Bitte beziehen Sie sich beim Zitieren dieses Dokumentes immer auf folgenden Persistent Identifier (PID):
https://nbn-resolving.org/urn:nbn:de:0168-ssoar-74669-8
Export für Ihre Literaturverwaltung
Social Networking Sites, Personalization, and Trust in Government: Empirical Evidence for a Mediation Model
[Zeitschriftenartikel]
Abstract Political communication via social media might well counter the eroding political trust. In particular, social networking sites (SNS) enable direct flows of communication between citizens and the political elite, thereby reducing social and political gaps. Based on the concept of personalization of ... mehr
Political communication via social media might well counter the eroding political trust. In particular, social networking sites (SNS) enable direct flows of communication between citizens and the political elite, thereby reducing social and political gaps. Based on the concept of personalization of politics, we argue that interactions with politicians on SNS affect trust in government through a two-step process: First, interactions on SNS make citizens evaluate politicians’ characters more favorably. Second, these evaluations serve as cues for the citizens to develop or withdraw trust in government. We test indirect effects using four character traits as mediators: leadership, benevolence, responsiveness, and likeability. A representative online survey (n = 1117; in Germany) reveals that interactions with politicians on SNS increase the perceived likeability of candidates, and thus also trust in government. However, they do not affect the evaluation of the other traits: leadership, benevolence, and responsiveness.... weniger
Thesaurusschlagwörter
Vertrauen; Regierung; politische Faktoren; soziales Netzwerk; Personalisierung; Interaktion; Politiker; quantitative Methode; Befragung; Mediation; Bundesrepublik Deutschland
Klassifikation
politische Willensbildung, politische Soziologie, politische Kultur
interaktive, elektronische Medien
Freie Schlagwörter
ZA5728 v2.0.0: Langfrist-Online-Tracking T28 (GLES); trust in government; political trust; social networking sites; interaction with politicians; quantitative survey; mediation effects
Sprache Dokument
Englisch
Publikationsjahr
2020
Seitenangabe
S. 1-11
Zeitschriftentitel
Social Media + Society, 6 (2020) 2
DOI
https://doi.org/10.1177/2056305120913885
ISSN
2056-3051
Status
Veröffentlichungsversion; begutachtet (peer reviewed)