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Communication of COVID-19 consequences in the Baltic States inforsphere
Особенности репрезентации последствий пандемии COVID-19 в информационном пространстве стран Балтии
[journal article]
Abstract This article seeks to describe the dynamics of COVID-19 in the Baltic States and to analyse the ways of communicating the threat and its consequences. Particular attention is paid to the media strategies pursued in the study area. The research is based on Russian and English texts from the Baltic me... view more
This article seeks to describe the dynamics of COVID-19 in the Baltic States and to analyse the ways of communicating the threat and its consequences. Particular attention is paid to the media strategies pursued in the study area. The research is based on Russian and English texts from the Baltic media, WHO official documents and datasets, as well as initiatives of the Baltic Sea region organisations (2020) counteracting COVID-19. A combination of these sources builds up an objective view of the situation and demonstrates how the pandemic and its consequences are represented in public consciousness given a certain pragmatic goal. The pandemic is a new type of threat; its consequences demonstrate a tendency towards negative synergy and a category shift from soft threats to hard ones. The research shows that several key strategies - counter-active, projective, conservative, mobilising, resilient, and reflective - are used to communicate the threat and its consequences in the media.... view less
Keywords
Baltic States; epidemic; health policy; information; risk communication; Lithuania; Latvia; Estonia
Classification
Media Contents, Content Analysis
Document language
English
Publication Year
2020
Page/Pages
p. 147-164
Journal
Baltic Region, 12 (2020) 4
Issue topic
The impact of the Covid-19 pandemic on the socio-economic and demographic development of the countries of the Baltic region
DOI
https://doi.org/10.5922/2079-8555-2020-4-8
ISSN
2079-8555
Status
Published Version; peer reviewed