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Brille, Blazer oder Bart? Das Aussehen als Determinante des Wahlerfolgs von Bundestags-Direktkandidaten
Glasses, Blazer or Beard? Physical Appearance as a Determinant of Electoral Success for German MPs
[Zeitschriftenartikel]
Abstract We analyze effects of physical appearance on electoral results. Existing work has so far mostly focused on direct effects of perceived attraction and paid little attention to both competence and likability and to the potential conditioning of effects. Using an online survey, we capture which direct ... mehr
We analyze effects of physical appearance on electoral results. Existing work has so far mostly focused on direct effects of perceived attraction and paid little attention to both competence and likability and to the potential conditioning of effects. Using an online survey, we capture which direct candidate in the German general election 2013 was regarded as more attractive, competent or likable compared to his closest rival and what drives the impression (e.g. glasses, beard). We find that perceived competence and attractiveness have substantial direct effects on election results. Likability has a separate effect only among female competitors, young candidates profit disproportionally from both attractiveness and competence while for non-incumbents perceived attractiveness plays a role.... weniger
Thesaurusschlagwörter
Bundesrepublik Deutschland; Abgeordneter; Bundestagswahl; Wahlverhalten; Wahlergebnis; soziale Anziehung; Sympathie; Kompetenz; Schönheit; geschlechtsspezifische Faktoren; Kandidatur
Klassifikation
politische Willensbildung, politische Soziologie, politische Kultur
Sozialpsychologie
Freie Schlagwörter
Attractiveness; German General Election 2013; Direct Candidates; Physical Appearance Effects; Attraktivität; Direktkandidaten; Aussehenseffekte
Sprache Dokument
Deutsch
Publikationsjahr
2016
Seitenangabe
S. 217-246
Zeitschriftentitel
Politische Vierteljahresschrift, 57 (2016) 2
DOI
https://doi.org/10.5771/0032-3470-2016-2-217
ISSN
1862-2860
Status
Postprint; begutachtet (peer reviewed)
Lizenz
Deposit Licence - Keine Weiterverbreitung, keine Bearbeitung