dc.contributor.author | Soproni, Luminita | de |
dc.date.accessioned | 2019-01-14T14:51:28Z | |
dc.date.available | 2019-01-14T14:51:28Z | |
dc.date.issued | 2007 | de |
dc.identifier.isbn | 978-973-759-399-3 | de |
dc.identifier.uri | https://www.ssoar.info/ssoar/handle/document/61044 | |
dc.description.abstract | The book analyzes international communication in all its aspects, emphasizing the need to address the process of communication from a global, comprehensive perspective. This global perspective allows understanding of all elements that make up and determines the dynamics of communication in the globalized world. Concepts such as internal communication, external communication, brand communication, image communication, verbal and non-verbal communication are essential in analyzing and interpreting the phenomenon of global communication, representing indispensable tools for companies and people who develop, work and act in multicultural contexts. | de |
dc.language | ro | de |
dc.publisher | Oradea University Press | de |
dc.subject.ddc | Publizistische Medien, Journalismus,Verlagswesen | de |
dc.subject.ddc | News media, journalism, publishing | en |
dc.subject.other | internal communication; external communication; brand communication; image communication; verbal communication; non-verbal communication | de |
dc.title | Tehnici de expresie și comunicare internațională | de |
dc.description.review | begutachtet | de |
dc.description.review | reviewed | en |
dc.publisher.country | ROU | |
dc.publisher.city | Oradea | de |
dc.subject.classoz | Allgemeines, spezielle Theorien und Schulen, Methoden, Entwicklung und Geschichte der Kommunikationswissenschaften | de |
dc.subject.classoz | Basic Research, General Concepts and History of the Science of Communication | en |
dc.identifier.urn | urn:nbn:de:0168-ssoar-61044-9 | |
dc.rights.licence | Creative Commons - Namensnennung, Nicht-kommerz. 1.0 | de |
dc.rights.licence | Creative Commons - Attribution-NonCommercial 1.0 | en |
internal.status | noch nicht fertig erschlossen | de |
dc.type.stock | monograph | de |
dc.type.document | Monographie | de |
dc.type.document | monograph | en |
dc.source.pageinfo | 118 | de |
internal.identifier.classoz | 10801 | |
internal.identifier.document | 20 | |
internal.identifier.ddc | 070 | |
dc.description.pubstatus | Veröffentlichungsversion | de |
dc.description.pubstatus | Published Version | en |
internal.identifier.licence | 29 | |
internal.identifier.pubstatus | 1 | |
internal.identifier.review | 2 | |
dc.subject.classhort | 10800 | de |
dc.subject.classhort | 10900 | de |
internal.pdf.wellformed | true | |
internal.pdf.ocr | null Page_72 Page_84 Page_98 | |
internal.pdf.encrypted | false | |