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%T Stereotypes in social psychology: The 'West-East' differentiation as a reflection of Western traditions of thought %A Chakkarath, Pradeep %J Psychological Studies %N 1 %P 18-25 %V 55 %D 2010 %@ 0033-2968 %~ Ruhr-Universität Bochum %> https://nbn-resolving.org/urn:nbn:de:0168-ssoar-58094-0 %X Notwithstanding the fact that stereotypes and ethnocentrism constitute central topics of social psychology a cultural psychological question has almost been completely neglected in the discipline’s reflections on its own scientific endeavors: How has Western psychology’s construction of the “Indian“ and the “Eastern psyche“ been influenced by stereotypes that are embedded in culture-specific traditions of European scholarly and non-scholarly thinking? The problems tackled in this article are related to current social and cross-cultural psychological perspectives on the Indian context. In addition, they are related to social and cross-cultural psychological contributions to the well-established differentiation between the “West“ and the “East,“ which many psychologists have become used to and which are the foundation of current psychological theories about so-called “West-East differences.“ %C MISC %G en %9 Zeitschriftenartikel %W GESIS - http://www.gesis.org %~ SSOAR - http://www.ssoar.info