Перспективные формы продвижения товаров в условиях мирового экономического кризиса

Kaluzhsky, Mikhail

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%T Перспективные формы продвижения товаров в условиях мирового экономического кризиса
%A Kaluzhsky, Mikhail
%P 30-35
%D 2011
%K e-payments; cross-border transactions; dropshipping
%@ 978-5-8149-1069-1
%> https://nbn-resolving.org/urn:nbn:de:0168-ssoar-430671
%X An article about the transformation of the forms and methods of marketing in the context of the global economic crisis. The extensive development of e-commerce has led to the emergence of new forms of virtual sales and globalization of marketing. The author analyzes the changes taking place in the field of trade and the impact of these changes on the practice of
marketing.
%C RUS
%C Omsk
%G ru
%9 Sammelwerksbeitrag
%W GESIS - http://www.gesis.org
%~ SSOAR - http://www.ssoar.info