Bibtex export
@book{ Arif2008,
title = {International Strategic Alliance},
author = {Arif, Mohd.},
year = {2008},
pages = {8},
address = {Lucknow, India},
urn = {https://nbn-resolving.org/urn:nbn:de:0168-ssoar-34210},
abstract = {International Strategic Alliance is the combination of two or more firm future objective, which achieved by together practices of the MNCs. The term "strategic alliance" can means many things. In its broadest sense, it can apply to virtually any of collaboration between two or more firms, including one or more of the following activities: design contracts; technology transfer agreements; joint product development; distribution agreement; marketing and promotional collaboration; intellectual advice.},
keywords = {internationale Wirtschaftsbeziehungen; Kooperation; enterprise; purpose; Unternehmen; Zielsetzung; cooperation; strategische Planung; strategic planning; international economic relations}}